The Brand

Assouline began with the belief that beauty can transform our lives, and that a book artfully crafted and highly considered in its visual content can open our eyes and minds. With our first book, La Colombe d’Or, we sought to convey the experience of a small hotel in the south of France—a tiny, sublime world of art, history, luxury, and inspiration unto itself. Over two decades, the Assouline universe is still anchored by books but no longer limited to paper and pages.

Disseminating the thoughts and visions of the greatest creative minds, our collaborators include the world’s foremost artists, photographers, writers, architects, fashion and interior designers, and culinary masters. With the incomparable network of founders Prosper and Martine Assouline, Assouline is the go-to brand for the most unique and sophisticated creations, each bearing our signature style, from books, to candles, gifts to leather goods, and furniture.

We have always heeded the French expression savoir vivre, or knowing how to live richly. This means being guided by a clear value set that privileges our passions. We put our time and resources time into things that matter: knowledge, relationships, and experiences; history, culture, and travel. We favor things that are rare and precious because they enrich our lives.

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